Nvidia has just become the most valuable company in the world, ing other tech titans like Apple and Microsoft to take the crown. With a valuation of $3.43 trillion, Nvidia is now worth more than any other company for the first time, thanks to the huge demand for its GPUs due to the rise of AI and its dominance in the gaming market.
It's not hard to see why Nvidia, which was worth just $10 billion a decade ago, has had such success. The Nvidia GPU market share at 88%, with second-place AMD stuck with just 12% of the total.
However, while gaming is on the up, there's one big reason for Nvidia's huge success of late: AI. The chip maker bet big on artificial intelligence by introducing tensor cores into its GPUs in the late 2010s. The recent success of OpenAI's ChatGPT service has also fuelled both industry and consumer demand for the chips needed to both train and use AI models, which Nvidia helpfully provides.
Gamers, too, are starting to see the benefits of AI capable chips from companies like Nvidia. GPUs like the Nvidia DLSS 3.0 use the AI-friendly tensor cores to help improve image quality and performance, as well as generate additional frames without needing the extra GPU power.
With next-gen GeForce RTX GPUs like the rumored Nvidia PC U reportedly in development.
As for Nvidia's competitors, it's probably thinking about what could have been. A mooted Intel-Nvidia tie up back in 2005 could have completely changed the computing industry, but it never happened. Instead, Intel is now underperforming, while Nvidia is thriving.
Whether the AI bubble bursts in the future or not, Nvidia has become the undisputed king of the castle, at least for now. If you're keen to the Nvidia fan club yourself, take a look at our RTX 5000 guide. It'll talk you through everything we know (and that you need to know) about Nvidia's next-gen graphics cards.